Fillable Printable Sample Of Cover Letter For Business Proposal

Sample Of Cover Letter For Business Proposal

Fundraising and Development

TCA Tool-kit 49

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Sample Proposal

Summary of Request

Program Title: Ballet Austin

Community Development through the Arts

Proposed by: Contact Person

Title

Agency Name: Organization

Address:

City, State, Zip

Phone:

Fax:

Email:

Program Dates:

Amount of Request:

Program Description

Com

munity Development through the Arts is a Ballet Austin initiative that provides small to mid-

size Texas communities with quality arts programming, in-school arts education residencies and

professional development for arts organizations and presenters.

Through this program, the organization name will provide the community(s) of name

of community(s) with the following services:

• A public, family performance of The Nutcracker

• Two days of in-school educational residencies

• Docent (public-speaking) training for area schoolteachers and community members to help

them prepare their students and the community for the family performance

• Professional development training for community members ( organization name ) in the

areas of marketing and advertising, fundraising, special events, public relations, box office

management and outreach programs

The goal of the Community Development through the Arts initiative is to provide our community

with quality arts programming and to utilize the experience of the Ballet Austin staff to ensure that

the presentation of the events will be successful. Skills gained from the professional development

are transferable and will allow the organization name to plan and implement a

comprehensive series of future arts events in our community.

Fundraising and Development

TCA Tool-kit 50

Program Implementation

Ballet Austin and the organization name will complete a Community Profile, a series of

assessments designed to determine the current strengths and challenges of the presenting

organization. This profile will also allow Ballet Austin to design educational programs that are most

relevant to our community.

Upon completion of the profile, the organization name will receive a toolkit containing

templates and guidelines for successful arts presentation in the areas of marketing and advertising,

fundraising, special events, public relations, box office management, and outreach programs. The

toolkit will be tailored for use in our community and Ballet Austin staff will provide consultation

for implementation. Organization name members and Ballet Austin staff will work together

to establish benchmarks for success in the area of fundraising, ticket sales and community

involvement and response.

Four to six weeks prior to the public performance, Ballet Austin staff and dancers will visit our

community and conduct two days of educational programming in area schools. Special workshops

and programs will be provided for children in grades K-12. All the activities are highly interactive

providing students with an opportunity to participate as well as observe.

Ballet Austin staff will also meet with area teachers and community members, providing them with

information about ballet and Ballet Austin’s performance and giving them training in public

speaking relative to this event. These community members will then begin a public-speaking

campaign designed to increase community awareness, interest and education about the upcoming

performance.

The initiative will culminate with a public performance of The Nutcracker on dates and

times .

This project will reach a total of people ranging from pre-K through adult. (Here give

a broad but realistic estimate that includes all participants including patrons who attend the

performance, community members who participate in docent training, and your organizational

representatives who participate in professional development training and school children who will

participate in educational residencies. Project for a best-case scenario.)

Need Within the Community

Use this are a to describe the specific need or reason that you want to bring Ballet Austin to your

community. Focus on past arts experiences – what has worked, what hasn’t and why this initiative

will be valuable to your arts organization and the community as a whole. Be specific as possible.

As this initiative has a strong education component and many funders will respond to this aspect,

it is important to refer to the important role that the arts play in education. There is some excellent

data now available that supports this and it would be helpful to include along this line.

Fundraising and Development

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Champions of Change: The Impact of Arts on Learning is a newly completed report commissioned

by the President’s Committee on the Arts and Humanities. The results of seven varied studies

clearly establish that learners can attain higher levels of achievement using the arts as a tool.

Learning through the arts can actually help “level the playing field” for youngsters from

disadvantaged circumstances. Additionally, Howard Gardner’s well-accepted theory of multiple

intelligences and learning styles proposes that children learn in a variety of ways. Many children

do not learn well sitting at a desk and may assimilate information more effectively while singing or

moving. Additionally, as detailed in a 1996 report by the Getty Institute, arts education is the most

effective way to develop the workforce of the next generation. This workforce must be multi-

dimensional and flexible with strong creative, productive and critical thinking skills. Once

consider a “frill,” arts education is now seen as integral to the academic process.

Evaluation

valuation for this program will come from several points:

• Staff and Ballet Austin will evaluate the success of the initiative based upon the benchmarks

they established at the outset.

• Opinion surveys will be distributed to community participants, requesting response to all

areas including marketing and advertising campaigns, educational programs, special events

and public performance.

• Opinion surveys will be distributed to organization members requesting

response to the effectiveness of the professional development training.

Evaluation benchmarks include:

• Ticket sales

• Level of financial support

• Community awareness and involvement

• Student and teacher participation in educational programs

• Effectiveness and transferability of professional development skills

Key Staff

nclude a short biography of organizational key staff (either executive director or board officers).

From Ballet Austin Tool-kit